Branding Insights
How to Build a Brand Identity That Feels Truly You
Your brand isn’t just your logo, colors, or tagline — it’s the feeling people get when they interact with your business. In other words, your brand identity is what makes your business recognizable, relatable, and memorable. But here’s the challenge many small business owners face: They look at what others are doing and try to copy it — instead of building something that truly reflects who they are. Here’s how to build a brand identity that feels genuinely YOU — one that attracts your ideal audience and sets you apart from the crowd.
View More View More
